What is I'm From Rice Mask?
The I'm From Rice Mask 70g is a beloved Korean wash-off exfoliating mask made with finely ground rice particles sourced from Yeoju, South Korea — a region celebrated for producing premium rice for centuries. The mask harnesses the natural Vitamins B1 and B2, minerals, inositol and ferulic acid found in whole rice grain to gently buff away dead skin cells, remove impurities and reveal a brighter, more refined complexion.
Unlike harsh scrubs with sharp exfoliating particles, the micronised rice in this mask glides smoothly over skin — providing effective exfoliation without micro-tears or irritation. It is certified vegan and free of harmful additives.
Key Benefits
- Gentle physical exfoliation — finely ground rice particles dissolve surface dead skin cells without the micro-tearing caused by harsh scrub particles
- Brightens complexion — Vitamin B complex, inositol and ferulic acid from rice naturally even skin tone and improve luminosity
- Refines pores — lifts oxidised sebum and buildup from pore openings, reducing their visible size over time
- Balances and nourishes — rice bran and rice water condition skin during the exfoliation process, leaving it soft rather than stripped
- Instantly smoother texture — skin feels noticeably smoother and more even immediately after the first use
Key Ingredients
- Yeoju Rice Particles: Premium finely-ground whole rice from South Korea's most celebrated rice-growing region; rich in vitamins, minerals and ferulic acid for brightening and nourishment
- Rice Bran (Oryza Sativa Bran): Rich in vitamin E, phytosterols and fatty acids that nourish and protect the skin barrier after exfoliation
- Rice Water: Traditional Korean beauty secret packed with vitamins B1, B2 and inositol that lighten hyperpigmentation and improve skin elasticity
- Ferulic Acid: Potent antioxidant naturally found in rice that reduces UV-induced pigmentation and brightens skin tone
How to Use
- Use 1–2 times per week after double cleansing
- Take a 5p-coin amount and warm between damp palms until it transforms into a smooth paste
- Apply to damp face and massage gently in circular motions for 1–2 minutes
- Leave on as a mask for 5–10 minutes for extra brightening benefit (optional)
- Rinse thoroughly with lukewarm water; follow with toner and moisturiser
Who Is This For?
Ideal for all skin types in Pakistan, particularly those with dull, uneven skin tone, texture concerns, congested pores or anyone seeking a gentle weekly exfoliant that won't irritate sensitive skin. Excellent for combination and oily skin dealing with blackheads and buildup from heavy sunscreens in Pakistani summer heat.
